Anyone can take a photo of a product, but getting a good product photo that attracts customers to your craft business online isn’t always easy. A lot of makers dread this area of their business because it can feel like an upward battle in figuring out how to get a click-worthy product photo.
For craft business owners who want to grow their business online, there comes a time when you have to decide whether you’re going to keep trying to figure out how to take product photos on your own or invest in a coach who will help you get there faster and with better results.
If you’ve been wondering if it’s time to level up your photography for your craft business, here are 5 signs it might be time to hire a product photography coach.
1. Your photography is keeping you from listing products online
Do you have products you won’t list online because you don’t know how to photograph them? Maybe you only sell certain products at in-person shows because when you take photos, they don’t look good?
This can happen a lot with products that are large and awkward to photograph and products that are reflective like glass or ceramics. But don’t let this hold you back from listing your work online.
With a product photography coach, they can help you overcome obstacles you run into when photographing products that are challenging so you can sell your products both online and at in-person craft shows.
2. Your photography is stopping you from pursuing business opportunities
Want to apply for a top-rated craft show or venture into wholesale opportunities, but worried about applying because of the quality of your product photos?
Product photography is so essential to your craft business, whether you’re selling online or in person. But if it’s holding you back from pursuing business opportunities that can grow your business down the line, you need to think about what’s going to help you move the needle in helping you improve your photos.
A product photography coach can help you level up your product photos so you have the confidence you need to apply for that big craft show or start pursuing potential wholesale opportunities.
3. You're embarrassed to share your website or Etsy shop with customers
Selling at craft shows is a great way to get your work out in the world and meet with potential customers. But if you’re worried or embarrassed to share your website or Etsy shop because of your product photography, you’re losing out on future sales and even new business opportunities.
When you work with a product photography coach, they’ll share with you the tools you need to not only create attract photos of your work, but make you feel excited to promote your business website with anyone you meet in person.
4. You’ve tried every solution under the sun and nothing has worked
Feel like you’ve watched every Youtube video out there to figure out how to improve your product photos but nothing seems to work?
Product photography is often an annoying process for many makers looking to sell their handmade products online. It can feel like a wild goose chase at times trying to figure out what will make your photos look better.
The great thing about working with a coach is they can fill in the gaps of knowledge you may need to get unstuck and start seeing the results you’ve been wishing for.
5. Your product photography is consuming too much of your time and mental energy
If you’re spending hours and hours taking photos that don’t give you the results you want, something is off. On the flip side, if you’re rushing to photograph your products and you don’t like the results, that too is a problem.
The cool thing about having a product photography coach is they can help take guesswork out of figuring out how to photograph your products. This will not only make the process of photographing your work much easier and less stressful, it will also free up time and energy for you to work on other areas of your business.
A product photography coach can be the best investment for your craft business
If you dream of quitting your soul-sucking job, hiring an assistant, or moving your workspace into a proper studio, you need to have top-notch product photos for your business to help make these dreams a reality.
While hiring a product photography coach is an investment, it can be the most valuable skill you need to grow your sales online and make your dream of running your craft business full-time into a reality.
Interested in learning more about working with me as your product photography coach? Click here to learn more and get in touch with me.