So back in the day (pre-pandemic) when you used to do craft shows, did you ever have a sheet of paper on your booth table inviting show attendees to sign up for your newsletter? If you did, when’s the last time you emailed them? If you’ve been regularly emailing them, you’re ahead of the game […]
Back in the old Etsy days, photographing your product on a white background was the thing to do. Part of it was because listings that were photographed on crisp, white backgrounds were more likely to be featured in the now-retired Treasuries feature. Treasuries were member curated galleries that showcased different sellers to help boost awareness […]
A couple of months back, I was starting to feel burnt out. I have this mentality that I have to get everything done on my to-do list today. And if I don’t, the sky will fall. I think this mentality comes from how we’ve been conditioned in our culture. We’ve been conditioned to be productive […]
When shopping in person for items, for the most part, products are packaged up and ready to go. Products have labels with instructions, ingredients, and so on. Plus, chances are you’re responsible for transporting the product home. But that doesn’t happen when you buy online. As you know, unless you’re selling in person at a […]